The $110K Success Story: How SamCart Helped Annie Fuller Build a Passive Income Stream
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Meet Annie Fuller, the founder of FindYourMore and a mother of three young kids. Annie had already established herself as a successful physical product seller, running her own online boutique. But in January 2024, she decided to take her entrepreneurial journey a step further by venturing into the world of digital products.
Her goal? To help other physical product sellers diversify their businesses by integrating digital products into their revenue streams. Annie had built her own website, integrated Stripe through Systeme.io, and poured time and effort into running ads and email campaigns to grow her new venture. However, despite her dedication, she quickly hit a major roadblock: the checkout process was clunky and drove potential customers away.
“I wanted [my customers] to immediately go to one product and then be able to double click on the side of their phone and make the purchase. And that's how I came across SamCart. And I have not looked back because you guys provided exactly what my customers needed.”
The SamCart Discovery
In April 2024, Annie began her search for a more efficient checkout solution and discovered SamCart. With its conversion-focused design and streamlined checkout process, she realized this was the exact solution she needed to reduce friction for her customers. However, there was one big hurdle standing in her way: time.
“Honestly, I just didn’t want to do it. I already had one successful product, and I was about to launch a second. My focus was on the launch, not on building out another website.”
That’s when Annie came across SamCart’s Done-For-You services.
Enter SamCart Done-For-You
Intrigued by the idea of having experts set everything up for her, Annie scheduled a call with the SamCart team. She was immediately impressed by how well they understood her business goals and vision.
“They took pieces from my existing website and built a beautiful, multifunctional funnel that creates a truly unique shopping experience for my customers.”
With SamCart’s Done-For-You expert team at the helm, Annie didn’t have to worry taking the time to migrate her business, our team set up her new product launch and optimized it to maximize conversion rate and average order value.
The Results: A Seamless Launch - $110K and growing
When launch day arrived, Annie was nervous about making the switch to a new platform, but the results spoke for themselves.
“SamCart quickly surpassed my old setup, thanks to the seamless checkout experience. Now, my customers are shown one initial product, but through the checkout process, their cart can double, triple, even quadruple.”
In just a few months, Annie’s business saw remarkable growth. Since launching with SamCart, she has generated $110K in revenue, far exceeding her initial goals. Not only that, but Annie has also built the passive income stream she had always dreamed of, freeing up more time to spend with her family.
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The Power of Order Bumps and Upsells
By switching to SamCart, Annie unlocked the full potential of Checkout Anywhere, including its powerful profit-boosting features like Order Bumps and Upsells. These tools have been key to building conversion-optimized sales funnels, resulting in a significant increase in her overall revenue.
Let’s break down the numbers: Since launching with SamCart, nearly $30K of Annie’s total sales have come from upsells. On average, 1 in 4 customers take her upsells, increasing her average checkout value by $45.15 per customer.
In addition, she’s generated another $27K through order bumps. In fact, Annie’s order bumps have an impressive 20% success rate, adding an average of $41.12 in revenue per customer.
Together, that’s over $50K—nearly 50% of her total revenue—coming directly from these expansion revenue tools that weren’t available on her previous checkout platform.
SamCart’s expansion-boosting features have transformed Annie’s checkout process from a basic transaction into a dynamic revenue engine, helping her maximize every customer interaction and drive explosive growth.
The Impact of Done-For-You
We asked Annie how SamCart’s Done-For-You service impacted her business, and here’s what she had to say:
“It’s absolutely incredible. The value is priceless, especially for a mom of three young kids. I didn’t have the time or desire to handle this on my own. I wanted a passive income business, and that’s exactly what the SamCart team helped me create.”
If you're ready to streamline your checkout and transform your business like Annie, explore SamCart’s Done-For-You services today.