How to Boost Website Conversions: 3 Simple Tweaks

If you’ve got a sinking suspicion your website isn’t converting like it should, you’re not alone. Here’s the problem—your website wasn’t built to sell stuff. It was built to look pretty.

But when it comes to boosting conversions and monetizing your audience,  nice templates and cool branding only get you so far. Building a sustainable online business relies on making sales. And right now, your website might actually be hurting your chances of turning visitors into customers.

But don’t worry—there’s hope. Here are three tweaks you can implement to boost your website’s conversions.

1: Slash Cart Abandonment With A Simpler Checkout

Your website’s checkout experience is killing your sales. Study after study shows that long, complicated checkout processes are one of the biggest reasons customers abandon their orders without buying.

Forcing visitors to login to an account, choose a password, or simply type in too much of their person info is dragging your conversions down. When it’s hard to buy, people simply don’t.

So how do you fix it? Flip the script and make it easy for your customers to buy. Tons of SamCart’s biggest sellers are doing that by adding SamCart’s new Slide Checkout directly to landing pages on their own website.

With just two lines of code, you can turn your site into a frictionless sales machine. Customers can check out directly on your landing page—no redirects, no weird-looking checkout that doesn’t match your branding.

Slide checkout is fast, mobile-friendly, and keeps your customers happy and ready to buy.

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2: Optimize Your Checkout For More Revenue

Getting customers to the checkout is just the first step. To truly maximize your revenue, you need to optimize what happens next. Too many tools are hurting your bottom line because checkout is an afterthought. It is not enough to simple accept credit cards.

The right tools can double your profits at this critical moment. Optimize your checkout and win more new customers. Optimize your checkout and grow your average order value. Optimize your checkout and find new sources of profit.

This starts by making it super easy for customers to pay. Offer stored credit cards, one-click checkout, and Buy Now Pay Later options.

Next, make it simple for your best customers to spend more. There are a ton of ways to implement this.

• Upgrade from monthly billing to annual billing
• Add-on recommended products to your order
• Offer bundles for customers who want more than one item
• Drive repeat with one-click upsells

SamCart’s database proves that sellers who use these strategies are doubling their average order value. When you make it easy for customers to buy—and spend more—they will.

3: Delete Long, Complex “Funnels”

If you’re forcing someone to click through five different pages before being able to checkout, you’re losing sales. Long marketing funnels create friction, and that friction drives potential buyers away.

SamCart’s top sellers are all moving away from multi-step marketing funnels in lieu of shorter, more direct paths from discovery to purchase.

The most successful businesses are simplifying that path. They make it easy for visitors to travel from social media, to a link tree, to a sales page with Slide Checkout embedded right there on the page. Shortening the process means more buyers, more revenue, and fewer distractions.

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Why These Tweaks Work

When you implement these three tweaks, your website stops working against you and starts working for you. You give your customers what they want: an easy, smooth buying experience. The result? Boosted conversions, higher revenue per customer, and the freedom to reinvest in your business or pocket the extra profit.

This is how SamCart’s top sellers—7, 8, and even 9-figure brands—are scaling their businesses. Now, you can do it too.

Ready to make the shift? SamCart’s Slide Checkout and other powerful tools can help you transform your website into a conversion powerhouse. Grab your free trial at SamCart.com today, or let our team set up your entire account for you. Your website isn’t built to sell—but SamCart is.

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