Holon Publishing: The bright side of AI—The 7-figure creative

About Holon Publishing

Holon Publishing, an established branding and marketing agency and book publisher, serves authors—including industry and world leaders—plus digital creators, coaches, consultants, and companies of all sizes. Founder Jeremy Gotwals is focused on the future of creative agencies and has adopted AI tools to expand his output. Holon uses Design AI Design AI to efficiently create more digital content for his clients to help them build their audience. 

“Many authors don't realize if you want to get your book out there, you have to grow a following—and that’s where we come in. We help write and publish books and build marketing engines for them. Your product has allowed me to create beautiful content in a fraction of the time. So that's the genius of Design AI.”

The challenge: Disrupt the agency model to serve more clients

Holon Publishing’s small team offers a wide range of design services. But Gotwals also wanted an efficient way to serve clients who were new to digital publishing and content creation and had a more limited budget and needs. He wanted to help these customers succeed and keep them in his orbit and sought out a solution to increase Holon's services without adding new employees. 

“There's a whole bucket of clients who I could be getting consistent business from, and who I've been turning away because the workflows and systems that I would otherwise deliver for them are too time consuming. Design AI allows me to reach these clients and still be profitable.” 

The solution: Design AI’s instant formatting and reformatting

Gotwals definitely sees the value of being able to use AI tools like Design AI to quickly generate polished content as a cost-effective option for some of his clients. He uses Design AI as an AI ebook generator but also to instantly reformat content from the ebook as additional assets, like social media, for his clients. Design AI enables Holon to effectively serve more customers without adding more staff. 

“We've been producing the best work we've ever produced, not just from a design perspective, but everything else. With the right process, a tiny agency could do $10 million a year with three employees. And that's the magic of tools like Design AI.” 

Design AI Benefits for Publishers

Improved efficiency—“Right now, the name of the game for me is how do we do more with less. I’m able to do sh*t fast with Design AI.”

‍Ease of use—“You guys have nailed it with the straightforwardness of your user interface. What Design AI has successfully done is made a tool that I think your casual, non-designer, non-technical person is going to be able to adopt.”

‍Content creation—”I love how dynamic it is. I can create an asset for a client and then say, ‘Hey, guess what? We made your book. Now we're going to make all of your social media content from your book.’”

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To learn more about Holon Publishing's full capabilities and services, visit their website.